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Popular Front


Popular Front is a new-model agency for clients who want the best of both worlds.

They employ a web-centric approach that bridges traditional marketing and media with digital strategies, to help change the way consumers think, shop, and interact with brands.

A digital agency since 1989, Popular Front has a cross-discipline staff of 50+ that are committed to growing and improving their clients’ businesses, by delivering rich engagement campaigns. They rely on their upfront strategy consulting practice to uncover the essence of your brand and business model. With a combination of creative and technology, they develop integrated, multi-dimensional brand experiences that people embrace and remember.

Leadership

Jeff Harrington
Jeff leads Popular Front's overall business strategy, growth planning, and culture. With 25 years as a creative and business leader, Jeff has experience in film-making, branded events, marketing, advertising, and digital. Jeff has delivered memorable campaigns for 3M, Carlson Companies, General Mills, Hasbro, Hormel, Office Max, Polaris, Rollerblade, Target, and others. Harrington was president of Media Loft in the 90's, and a managing director at BBDO, before joining Popular Front as president in 2003.

Jason Ulrich
As president, Jason oversees all agency functions and client relationships. His extensive leadership in strategic-planning and brand-positioning work informs our accomplished management, strategy, and account teams’ efforts. Throughout his career, Jason has created successful awareness, engagement, and growth solutions for global brands including FedEx Office, National City, Cargill, CIGNA Healthcare, Verizon, Georgia Pacific, Lufthansa, and Burger King.

Portfolio

Wheaties Fuel Hasbro Playskool Kids Cleveland Clinic